The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs

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To achieve unimaginable business success and financial wealth—to reach the upper echelons of entrepreneurs, where you’ll find Mark Zuckerberg of Facebook, Sara Blakely of Spanx, Mark Pincus of Zynga, Kevin Plank of Under Armour, and many others—you have to change the way you think. In other words, you must develop the Entrepreneur Mind, a way of thinking that comes from learning the vital lessons of the best entrepreneurs.

In a praiseworthy effort to distill some of the most important lessons of entrepreneurship, Kevin D. Johnson, president of multimillion-dollar company Johnson Media Inc. and a serial entrepreneur for several years, shares the essential beliefs, characteristics, and habits of elite entrepreneurs. Through the conviction of his own personal experiences, which include a life-changing visit to Harvard Business School, and the compelling stories of modern-day business tycoons, Johnson transforms an oftentimes complex topic into a lucid and accessible one.

In this riveting book written for new and veteran entrepreneurs, Johnson identifies one hundred key lessons that every entrepreneur must learn in seven areas: Strategy, Education, People, Finance, Marketing and Sales, Leadership, and Motivation. Lessons include how to think big, who makes the best business partners, what captivates investors, when to abandon a business idea, where to avoid opening a business bank account, and why too much formal education can hinder your entrepreneurial growth.

Smart and insightful, The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs is the ultimate primer on how to think like an entrepreneur.

Product Features

  • Used Book in Good Condition

3 comments on “The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs”

  1. 268 pages of the author stroking his own ego... I can't believe this has maintained a 5 star rating, because I honestly found it quite difficult to get through the whole thing. I'm glad I read it though, because it showed me the kind of person and entrepreneur I do NOT want to become.Kevin Johnson uses every page of this book to stroke his own overinflated ego, even saying at one point during his chapter on the necessity of being crazy that "maybe I am crazy - crazy rich, that is..." He talks about his soirees with Kanye West and...

  2. Phenomenal Book There are many themes in this book that spoke to me, however an over-arching concept that occurred throughout, is one discussed in section #43 "You are odd and it's ok". This is an essential mentality for anyone in the startup world; it reminds those of us crazy and brave enough to be part of a startup that our friends, peers and family members may not agree with, understand or support all our decisions and that's ok - they don't have to.I also enjoyed the organization/...

  3. My first book on entrepreneurship I like to thank Kevin D. Johnson for writing this book just on time for me to learn things about entrepreneurship. A year ago I was laid off from my job and I decided to follow my intuition, my passion of young age of becoming an entrepreneur. Though I have read many things about entrepreneurship, this book covers many aspects of what an entrepreneur would encounter during his/her journey. Best part is he has written about becoming an entrepreneur at old age. I can directly relate to his views...

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